About me

I’m a creative director with a love for copywriting and visual storytelling. I’ve worked as an agency CD, a film director and a music video director; whatever I’m doing I just love to create.

I love to find stories in brands, whether it’s brand partnerships, brand exploration or more traditional product advertising. Whatever it is there should always be a story.

I use the ‘Think Human’ process to help me understand and unlock brands. Once you think of a brand as a human with likes, interests & character you can figure out their personality. It can help realign a brand, it can help define or redefine an audience and it can help identify brand passion points.

As well as my agency life I also write feature film scripts as well as work with one of my best mates on a clothing brand called Saint Luke.

Check it out www.saintluke.co